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New Delhi – The Ministry of Ayush’s pavilion at the 43rd India International Trade Fair (IITF) 2024 has won a silver medal for its creative and interactive exhibits, captivating visitors with a blend of tradition and innovation.
Themed ‘आयुष के साथ स्वस्थ भारत, विकसित भारत’ (Healthy India, Developed India with Ayush), the pavilion offered a dynamic showcase of India’s traditional health and wellness systems, alongside modern initiatives like the ‘Ayush Visa’ and ‘Ayush Aahar’ programs. The innovative exhibits attracted a wide array of visitors, from families and students to international delegates.
Key attractions included:
- Ayurveda-Inspired Snakes & Ladders Game: A fun, educational activity designed to teach children and adults about Ayurvedic principles.
- Yoga Demonstrations: Live sessions highlighting the physical and mental health benefits of yoga.
- Interactive Wellness Experiences: On-site consultations, yoga therapy sessions, and immersive exhibits promoting holistic health.
The pavilion also hosted a drawing competition for children, engaging young minds in creative ways to understand the benefits of traditional health practices.
A Platform for Holistic Wellness
Union Minister of State (Independent Charge) for Ayush, Shri Prataprao Jadhav, lauded the pavilion’s success during his visit. “This pavilion embodies the Ministry’s vision of blending traditional knowledge with modern innovations. Winning the silver medal is a testament to the hard work and dedication of the Ayush team,” he said. The Minister further emphasized the global importance of holistic wellness in today’s fast-paced world.
Global Recognition for Ayush Initiatives
The pavilion’s standout feature was its focus on international collaboration, with initiatives like the Ayush Visa garnering attention from global stakeholders. Visitors had the opportunity to explore how Ayush-based therapies can complement modern medical practices, positioning India as a leader in integrative health solutions.
The Ministry’s efforts at IITF 2024 not only underscored the relevance of Ayush in promoting health and well-being but also demonstrated its potential as a driver for international engagement and innovation.
With this accolade, the Ministry of Ayush has once again solidified its place on the global stage as a champion of holistic health and wellness.
